BASF, Chemical Advice
Having come from a farming background and spending almost 10 years working ‘on-farm’ as an agronomist I have had a good grounding in UK agriculture. Since 2002 I have worked for BASF within the arena of technical development and advice. Latterly this has been in the role of Business Development Manager with technical responsibility for cereal herbicides. This role involves being part of the team responsible for the companies interface with UK distribution, to pursue new business ideas and to work actively with UK research organisations and independent influencers to develop both new and existing products across the portfolio in bringing scientific knowledge to practical recommendations for growers.